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At Easyweb, we support brands, startups, and freelancers who want to generate B2B leads through LinkedIn prospecting. Targeting strategy, personalized messages, automated sending sequences: we build a precise mechanism to turn every contact into a business opportunity.
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LinkedIn prospecting expert
1. Smart B2B targeting
We define your customer profiles with precision: job titles, sector, company size, decision-making level, etc., so that we only speak to the right people.
2. Custom sequences
Each prospect receives a tailored sequence: tone, timing, content. No copy-and-paste, but a genuine message that engages the conversation.
3. Automation without loss of quality
We deploy your campaigns using proven tools (Waalaxy, LaGrowthMachine, etc.), maintaining complete control over the pace, follow-ups, and tone used.
4. Appointment-oriented optimization
We track the indicators that matter: acceptance rates, positive responses, call conversion rates. The goal: to generate truly actionable leads.
Frequently asked questions
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How to implement an effective LinkedIn prospecting strategy?
Effective LinkedIn prospecting is based on three pillars: precise targeting, well-crafted messages, and a good sending frequency. First, you need to clearly define your personas (position, sector, company size), then write personalized sequences that spark interest without seeming intrusive.
What is the difference between manual and automated LinkedIn prospecting?
Manual prospecting involves searching for, inviting, and writing to each contact by hand. Automation, on the other hand, allows you to launch large-scale campaigns using specialized tools. At Easyweb, we use these tools in a controlled manner to combine volume, efficiency, and message quality.
Can you prospect on LinkedIn without risking spamming your contacts?
Yes, provided that you structure your approach carefully. Spam occurs when messages are too generic, sent in bulk, or poorly targeted. At Easyweb, we favor simple sequences built around your value proposition, with a professional and engaging tone.
Should you take a LinkedIn prospecting training course or go through an agency?
Working with an agency like Easyweb means delegating operational tasks to an experienced team that manages everything: tools, messages, tracking, appointments. You save time, avoid mistakes, and get qualified leads faster.
What LinkedIn prospecting tools do you use at Easyweb?
We mainly use tools such as Waalaxy or PhantomBuster, depending on the client's needs. These tools allow us to automate invitations, send messages in several stages, and track performance in real time.
Launch a LinkedIn prospecting campaign in France
Embarking on LinkedIn prospecting without a clear method often amounts to wasting time and damaging your image. Targeting the right profiles, writing the right messages, automating without sounding robotic, tracking key indicators... every step counts. One mistake in the sequence or tone, and you miss out on opportunities. Whether you're an SME, a startup, or a solo entrepreneur, the goal is not to send messages, but to start real conversations.
At Easyweb, we build a LinkedIn prospecting strategy that works for you. Refined targeting, personalized copywriting, well-configured tools, and clear reporting, in synergy with an effective and segmented B2B prospecting strategy. You know exactly who is being reached, who is responding, and where to focus your efforts. No improvisation. Each campaign is structured to generate concrete results and save you time in acquiring qualified leads.
Above all, you are never alone. Our team supports you throughout the entire process: profile preparation, target selection, message iterations, performance monitoring. You benefit from a strategic perspective, real-world feedback, and continuous optimization. The goal is simple: to transform LinkedIn into a reliable, measurable acquisition lever that is fully integrated into your business development strategy.
Launch a LinkedIn prospecting campaign to boost your acquisition
Managing your LinkedIn prospecting solo or through a freelancer may seem economical at first glance, but the limitations quickly become apparent: lack of a clear framework, inconsistent messages, imprecise targeting, and lack of consistency. One person alone cannot simultaneously identify the right prospects, personalize approaches, follow up effectively, and analyze results rigorously.
Launching a structured LinkedIn prospecting campaign with Easyweb means choosing strategic support designed for performance. Our team works with your marketing and sales departments to create effective sequences aligned with your real objectives: scheduling appointments, generating leads, increasing brand awareness, or developing new markets. You save time, gain a methodical approach, and achieve concrete results.
Performance analysis and regular adjustments to maximize results
Optimizing a LinkedIn prospecting campaign is not just about sending mass messages: it must also strengthen your branding and your ability to generate real trust with each contact. It involves measuring strategic indicators: response rate, quality of exchanges, alignment between targeted personas and your ICP (Ideal Customer Profile), as well as appointment booking rate and conversion cycle. At Easyweb, we analyze each step to transform prospecting into a truly effective B2B acquisition lever.
Our approach is based on constant iteration: A/B testing of messages, adjusting follow-up sequences, reevaluating segments—a method shared with our Google Ads consultant for overall acquisition management. This approach allows us to refine your LinkedIn prospecting funnel week after week. The result: personalized, non-intrusive, performance-oriented prospecting, where each contact generates a real opportunity for your business.
Easyweb, a reliable partner to manage your LinkedIn prospecting campaign
At Easyweb, each LinkedIn prospecting campaign is designed as a structured and measurable B2B acquisition lever, just like the actions carried out with an SEO consultant to boost your visibility and reputation. The goal: to generate useful conversations, build relationships with your targets, and turn your contacts into concrete appointments. Whether it's targeted prospecting in a new market, a service launch, or a long-term growth objective, our team structures a clear, tested approach that is aligned with your business priorities.
Working with Easyweb means benefiting from:
• A tailor-made prospecting strategy based on your personas and business objectives
• Personalized and tested messages to maximize response rates without spamming
• Precise management with real-time monitoring and weekly adjustments
• Seamless support, from initial scoping to lead qualification
Looking for a reliable partner for your LinkedIn prospecting? We help you turn your connections into real business opportunities.